With anything visual media or animated you are always worried, because poor animation can have a huge impact on the perception of both brand and product collectively.

 

 

 

 

After revisal of the Dunedin Arts portfolio my mind was put at ease in respect of the quality on offer, but I still had a script to give them and was hoping they would be able to capture what I had in my head creatively and ultimately bring it to life.

The final media produced for and on behalf of my company Core 150 ™ was incredible and surpassed all my expectations. I was able to Contact Halldor from Dunedin Arts at anytime of the evening when I would often have sporadic creative bursts, I later found that these ideas given to him sometimes on a weekend where captured, then implemented in the most amazing fashion by Halldor of Dunedin Arts.

I cannot thank the company enough, as we are a new brand with high expectations and quality in presentation to our business is of the utmost importance. Do not risk low quality animation because when it is not done right your brand will suffer long term, and viewing the quality of our production,

The key issue was always going to be how I could get across my understanding of the subject to anyone that had no background in exploration, seismic data or the details of the solution we were developing. To my complete amazement Hawk very quickly understood the concept the idea that was in my head, how I wanted the 3D cubes to be constructed, to light up at given points, representing the 3D seismic data and then to focus in on a specific cube. After that things get even more complex, how to get across that I wanted to cut, slice, dice the cube in an X, Y coordinate and by time and depth and finally how to extract from this a complex polygon shape in the form of a donut. Well the results are for the world to see, it is a stunning piece of animation and a testimony of how Hawk is able to focus in on a concept no matter how complex and produce something quite amazing a very gifted individual. The final results were the centre piece of our exhibition stand at the recent SEG conference in San Antonio Texas.